This mouth, appearing on the cover of this weekend's issue, belongs to Laura Williams, a model whose lips, teeth and hands are frequently sought for advertisements.
When we conceived of an image to accompany Michael Moss's article on the addictive science of junk food, we wanted to emulate the way a food advertisement looks and feels — idealized, clean, enticing. So we called Parts Models, an agency that specializes in body parts, and it led us to Williams.
Williams says she initially aimed to do "normal modeling," never imagining that something so specific as her teeth or her nails would become a focus of her career. While Williams's mouth is the focal point of our cover, it was her hands that first caught the attention of parts modeling agents (those are her fingers, too, on our cover).
Roughly 50 percent of her modeling work involves parts modeling. The "abnormally close" photographs in parts modeling demand "such a different level of perfection," Williams says, that if a model has slightly flawed hands, or a strange space between her teeth, it can detract from the product being advertised. She has modeled in advertisements for Revlon, Colgate, Hilton Hotels and others.
But while her teeth are remarkable (they have never been professionally whitened), Williams says she is better known for her appearance on the covers of more than 1,000 romance novels — she has heard that she is the top female book-cover model in the world. Williams has fans who follow her because of this; there are fan sites that offer images of her as desktop screen savers.
Williams says that she has to be careful of actions as simple as digging around in her purse — she could break a nail. (Unlike some obsessive hand models, though, she does shake people's hands). Williams stays away from cigarettes, harsh soaps, most sports and anything that poses a physical risk.
"If you're a normal person and you break your pinkie finger, it's not a big deal, but when you're a model, it could mean you're out of work."
This is Williams's first time on the cover of a national magazine.
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